Pa Salieu - Send Them to Coventry

The Quietus

Few rappers ascend to fame as rapidly as Pa Salieu. After releasing a few tunes in 2018 and 2019, the 22-year-old from Hillside in Coventry became a hit success earlier this year with his single ‘Frontline’. The song’s music video, where he relays tales of block life and street crime over punchy snares and warped female vocal snippets, has now racked up over three million YouTube views. Following a slew of further singles and features, Pa Salieu releases his debut mixtape Send Them To Coventry. It’s every bit as vital and arresting as expected.

One of Pa Salieu’s most notable strengths is his vocal range. Treading the line between rapping and singing, he has frequently been compared to J Hus, a fellow British artist of Gambian origin. Able to switch from deep, almost demonic tones to a smooth, more melodic style, he also invokes Jamaican vocalists like Vybz Kartel and Tommy Lee Sparta. Whatever comparisons can be made with other artists though, Pa Salieu has built his own identity, and it shines through repeatedly on this project.

In recent years Coventry has had fewer big hip hop acts than many other British cities – Jay1 and Panjabi MC being notable exceptions – and Pa Salieu is keen to put his city on the map. He doesn’t sugarcoat things, however. “My name is Pa and I’m from Hillside / Buss gun, dodge slugs, got touched, skipped death”, he raps on opener ‘Block Boy’, referring to a shooting he survived last year. “I come from a city of violence”, he states on ‘Over There’, playing on Coventry’s first three letters C-O-V. In these lines you get the impression of a young man keen to assert his street credentials.

But vulnerability surfaces elsewhere. “My name is Pa, and I got a lot of enemies… [people] want me dead and I can’t blame them”, he says on ‘More Paper’, one of the softer tracks on the album. “When my brother died, I swear I lost myself, I blamed myself”, he confesses later in the song. Pa Salieu lays bare the pain and scars underlying the aggression and bravado in some of his lyrics.

If it all sounds somewhat morose, other tracks draw the spotlight away from violence and trauma. Ragga-influenced ‘B*K’ sees Pa Salieu celebrating his skin tone, music and culture on a flute melody interspersed with grimey blips and snares. He joins up with singer Mahalia on the project’s final track, ‘Energy’, an ode to motivation and self-belief – “they just want your fall ‘cause of jealousy / Protect your energy” he raps on the hook.

Send Them To Coventry is an album bursting with life. Pa Salieu sounds confident and convincing whatever style he turns his hand to. Whether or not it’s the best album of 2020, it’s surely one of the most interesting, and should be a strong contender for awards in the coming months. If Pa Salieu keeps on following his current trajectory, expect him to be a household name in a few years’ time.

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Pitchfork 81

On his debut mixtape, the British-Gambian rising star breaks away from the UK rap mold and establishes himself as a voice for the marginalized.

The Guardian 0

(Warner Records)
The rapper’s debut mixtape puts his Midlands home town on the grime map with a compelling voice and authentic stories

Grime, like all rap, must reflect the streets it comes from. However, until recently that has meant a preponderance of big-city accents. The 22-year-old rapper Pa Salieu, who grew up in the Gambia and Coventry (“COV – City of Violence”, according to this debut mixtape) is a compelling new voice. He doesn’t quite have J Hus’s warmth or versatility, but his shape-shifting accent and authoritative flow brings a presence you find only in the best.

Right from Block Boy’s opening, “Look, my name is Pa and I’m from Hillset/ Bust gun, dodge slugs, got touched, skipped death”, Salieu flaunts his flair for drama. Although familiar tropes of bandos, traps and opps litter his raps, there’s little of the vapid materialism or deadening nihilism that haunts so many debuts. Instead there’s introspection, mixed with self-promotion that wavers between inspirational and unconvincing. It feels real. Frontline and My Family are among the best singles of the year, and there are three more just as good here.